Un Motivo in Più is the communication campaign for the integrated territorial strategy Paesaggi Futuri, covering 36 Tuscan municipalities across the Garfagnana, the Lunigiana, the Media Valle del Serchio and the Pistoia Apennines. On the recommendation of Agenzia Lama, who led the communication project, the Unione dei Comuni Garfagnana asked me to build the campaign […]
Artemisia takes its name from Artemisia Gentileschi, the seventeenth-century painter and the first woman in history to bring a rape case to trial. Today it is the anti-violence centre in Florence, offering a hearing, support and a way out to women facing violence.They came to me through Fabiana Bonucci Studio, who had redesigned their visual […]
Londa, not London: a School of Economics not in the City but in a village of a few hundred people, perched between the Mugello and the Casentino. A school that rethinks economics from the inner areas out — from the woods, from mountain knowledge, from the people who stay.The challenge was holding together the reversal […]
Tesserae — Urban Social Research is an urban research organisation based in Berlin with Florentine roots, working across sociology, art, collaborative mapping and European projects. Their output spans disciplines and takes the shape of a great many projects, publications, events and materials. The site had to hold that complexity without becoming a maze.I worked on […]
Val del Melo is a young estate in the Maremma, making wine and oil a few kilometres from the sea at Argentario. Eleven hectares of olives, vines and fruit trees; whites, reds and rosés with names that sound like fragments overheard in conversation — Le cose che contano, C’era e non c’era, Ora di pranzo, […]
Tenuta di Cusona has been making wine since before the year 1000 — the earliest document naming it dates from 994. Building a site for an estate this old, and this well known, is a problem of balance: give the history the weight it deserves without turning the place into a museum. I built the […]
Bioluce is a wholesale e-commerce for holistic and spiritual goods: crystals, Himalayan salt, candles, energy jewellery. A vast catalogue built for shops and resellers — with a members’ area, dedicated price lists, and prices visible only to the trade and to registered users.I built the front end entirely from scratch: HTML, CSS and vanilla JS, […]
Poci is more than a Chianti estate making wine and oil; it is an oasis, an invitation to listen to yourself.Andrea Castelletti Studio built the brand — on the labels illustrated by Gianluca Folì, silence becomes presence and the pause a space to fill with messages that reveal themselves only to the patient.I designed and […]